John F. Kennedy Library & Foundation
At a point in our history when most of the country does not have a living memory of President Kennedy, how can the JFK Library & Foundation teach a new generation about President Kennedy’s legacy and the values that make it great? We set about translating one of the Foundation’s key programs for a new generation: the Profile in Courage Award.
Case Study
Engaging new audiences
Liberal Party of Canada
In August 2015, the Liberal Party of Canada (LPC) and its leader Justin Trudeau trailed behind the Conservative and New Democratic Parties in national polling. Precision began working with LPC before the election was called to build the infrastructure necessary to run a data-driven, grassroots-focused, modern campaign.
Case Study
Helping to build #TeamTrudeau
Fusion
In 2012, ABC and Univision announced they were launching a joint venture to target America’s fastest growing demographic cohorts—millennials and English-speaking Latinos. In early 2013, Precision signed on with Fusion to offer a full complement of services on every aspect of the network’s operations in preparation for its October 2013 launch.
Case Study
Building a network from the ground up
Obama 2012
In 2012, Precision partners Stephanie Cutter, Jen O’Malley Dillon, and Teddy Goff led the President’s reelection team to victory by running the most sophisticated, data-driven presidential campaign in history.
Case Study
Growing a billion-dollar start-up
Democratic Senatorial Campaign Committee
In 2014, the Democratic Senatorial Campaign Committee was facing a midterm election in which the control of the Senate was at stake—so we helped them change the way they manage data and digital organizing.
Case Study
Developing a new way to organize
Coalition for Public Safety and U.S. Justice Action Network
Our communications and digital teams worked with a brand-new coalition to establish it as the leading, bipartisan organization on criminal justice reform, leveraging the name recognition and prominence of its partners from the left and the right to establish its presence nationally.
Case Study
Building a brand from scratch
Americans for Responsible Solutions
In 2014, Precision Strategies partnered with Americans for Responsible Solutions, the gun violence prevention organization founded by former Congresswoman Gabrielle Giffords and Navy combat veteran and retired NASA astronaut Captain Mark Kelly, to test a new approach to gun safety advocacy.
Case Study
Targeting voters to change laws