News & Insights
Precision Wins Digital Agency of the Year at 2021 SABRE Awards
We’re excited to share that Precision was named the Digital Agency of the Year at the 2021 SABRE Awards presented by PRovoke Media!
This prestigious award, one of the top in our industry, adds to Precision’s list of recent top agency honors, including: Outstanding Small Agency at the 2020 PRWeek Awards, Public Affairs Agency of the Year at both the North American and Global 2020 SABRE Awards, and Outstanding Midsize Agency Honorable Mention at the 2021 PRWeek Awards.
Precision has been an integrated agency since day one. This past year proved how critical it is to build campaigns with innovative and digital-savvy teams. The pandemic forced campaigns, causes, and corporations to build everything virtually, and our team was ready to jump in with the strategic guidance and digital know-how necessary to meet these challenges. Together with our clients, we developed the widely-heralded first-ever virtual Democratic National Convention that helped support President Biden’s successful campaign; led digital engagement for Global Citizen’s virtual concert that raised nearly $128 million for the fight against COVID-19; helped digitally organize thousands of small restaurants for the Independent Restaurant Coalition which earned a $28.6 billion grant program to help small restaurants survive; executed a successful digital campaign for Senator John Hickenlooper to help flip the Senate from red to blue; partnered on a series of virtual events with the IBM Policy Lab to drive awareness of their brand and lift up responsible technology policies; worked with the Gates Foundation to elevate digital and email strategy for their brand account and global leadership during the pandemic; and so much more.
Additionally, Precision was a finalist in the Multicultural Marketing award category for our work supporting the Service Employees International Union as they mobilized voters of color during the 2020 election with culturally-competent and engaging digital content. In conjunction with other mobilization efforts, the campaign encouraged Black, Latinx, and AAPI voters to turn out in record numbers and help provide the winning margin for President Joe Biden in states across the country.
Especially during a difficult 2020, we can’t thank our team enough for their positivity and dedication to helping our clients achieve their goals — no matter how they shifted over the course of the year. And, we thank our clients for allowing us the opportunity to continue working on some of the most challenging, meaningful, and innovative projects — we look forward to what comes next!