News & Insights

Precision updates and insights on what's trending.

What the House GOP’s Speakership battle signals for the next two years

By Henry Connelly

The historic disarray of the opening days of the new House GOP Majority may tempt some to dismiss the prospect of any significant legislative action from the House and Congress over the next two years – but the explosive dynamics on vivid display in the Speakership vote are a stark warning for everyone to prepare […]

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Precision Hires Outgoing Pelosi Communications Director Henry Connelly

As Senior Vice President, Connelly will help clients navigate the political, policy and media landscape to achieve their goals Precision announced today that Henry Connelly, most recently Communications Director for Speaker Nancy Pelosi and a twelve-year veteran congressional staffer, is joining the agency as a Senior Vice President in the communications practice. Connelly comes to […]

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Making Sense of the Changes at Twitter

Elon Musk’s purchase of the company is creating unprecedented unpredictability in the social media space, which we’re closely tracking at Precision. Are we witnessing the death of Twitter and what does it mean for the organizations and campaigns who have invested years in building strong Twitter followings? Elon Musk’s purchase of the company is creating […]

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Slow and Steady Wins the Race

By Edward Wyatt

In Tanzania there’s a saying — pole, pole (pronounced pole-ee, pole-ee). It means slowly, slowly, and that is how you have to climb Mount Kilimanjaro. It’s a great lesson in patience and persistence. Move too quickly and you’ll likely be overcome with acute mountain sickness before reaching the 19,341-foot peak. But when traveling at a […]

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Precision Appoints Cameron Trimble As Executive Vice President

Newly-Created Position Will Build Integrated Client Strategies that Create Meaningful Engagements with Communities of Color Precision today announced Cameron Trimble has joined the agency as an Executive Vice President based in the firm’s Washington, D.C. office. He will work across Precision’s communications, digital, organizing and campaign management, and paid media teams to drive an integrated […]

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Tips to Effectively Brand Your Campaign This Election Cycle

By Roselyn Igbani

Effective communication strategies and tactics are all critical to success — but first, you need to brand your campaign with an equal amount of thought and strategy. The 2022 midterm elections offer a real challenge for Democrats. Both President Trump and President Obama lost control of the House two years after they first won the […]

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Precision bolsters senior team with new hires Kristin Avery and Julia Larson

Avery is a Senior Vice President on the Campaign Management and Mobilization team and Larson is Vice President, Human Resources Director   Precision announced today that two senior leaders have joined the agency: Kristin Avery as a Senior Vice President on the Campaign Management and Mobilization team and Julia Larson as the agency’s Vice President, Human […]

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Is Your Online Presence Putting Your Brand At Risk?

4 Tips for Building and Managing your Digital Presence in 2022 Never have the stakes around corporate reputation been higher. Employees and consumers have a louder and more accessible voice than ever before, and companies are increasingly finding it difficult to disengage from the social and political battles that engulf popular discussion today. Consider Disney’s […]

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Precision Adds Brand Marketing and Strategic Communications Expert Deanna Williams to Senior Team

Precision today announced Deanna Williams has joined the agency as a senior vice president in the communications practice. Williams is a brand marketing and strategic communications leader with over two decades of experience helping Fortune 50 companies and premier global brands achieve their goals. She has a proven track record of building successful communications plans […]

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The Whole Truth: How to Identify and Combat Misinformation

By Vedika Bandhi & Ali Greenstein

Our team at Precision has been helping clients — from political campaigns to leading corporations — navigate these complex issues so they can quickly identify and proactively combat false narratives. Here are our top tips for approaching disinformation. False news stories are 70 percent more likely to be retweeted than true stories are, according to […]

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