Precision will help the young companies build their brands, develop marketing strategies and gain media exposure. Read this piece on the Washington Post website. The start-ups housed at District-based 1776 are poised to get a lift from the political strategists and data mavens who helped President Obama secure reelection. The community hub for entrepreneurs announced a partnership Thursday […]
Precision and 1776, a global incubator and seed fund, announced today a partnership to advise and launch the most promising startups around the world. Precision Strategies, a communications, digital and data strategy firm, and 1776, a global incubator and seed fund, announced today a partnership to advise and launch the most promising startups around the world. […]
Stephanie Cutter, co-founder of Precision Strategies and Deputy Campaign Manager for President Barack Obama’s 2012 re-election campaign, discusses why President Obama’s social media rollout of the State of the Union address was smart strategy. Read this piece in the Wall Street Journal The way some outlets have covered the story, you would think the president violated sacrosanct […]
Initiative Brings Together 43 ‘Female Powerhouses’ in Yearlong Campaign to Improve the Lives of Women Across the Country, and the Globe Precision Strategies Partner and Co-Founder Stephanie Cutter has been named to ELLE Magazine’s The Agenda, a board of 43 female powerhouses who are joining forces to improve the lives of women for the next […]
Teddy Goff, Precision Strategies Founding Partner and Obama’s Digital Director in 2012, says “it’s a fairly significant shift.” Barack Obama’s reelection campaign pioneered a pathway for political campaigns to reach voters through Facebook when it released an app that helped supporters target their friends with Obama-related material. But as the 2016 presidential campaign approaches, Facebook is […]
Read the piece on PR Week Former Obama communications guru and Precision Strategies partner Stephanie Cutter explains why the Republicans won big in Tuesday’s midterm elections. In short: they made individual races a vote against President Obama instead of the candidate on the ballot. PRWeek: Was there a major message or theme that helped Republicans win big? […]
Teddy Goff, who directed President Barack Obama’s 2012 digital campaign, believes that while technology has radically changed the way campaigns are conducted, the average voter still wants to be listened to and respected. Read this piece on the UDaily site Teddy Goff, who directed President Barack Obama’s 2008 and 2012 digital campaigns, believes that while technology has […]
Time flies when you’re having fun and building something you love. We launched Precision a year ago today with the goal of bringing the same creativity, innovation, and strategic thinking that defined President Obama’s campaigns to some of the world’s most exciting businesses and organizations. We’re proud of what our team — now more than 20 […]