News & Insights

Precision updates and insights on what's trending.

Precision Expands Website & Online Reputation Management Offering

Precision is thrilled to announce that we’ve expanded our website & online presence offerings to continue helping our clients manage their reputations, grow their audiences, make more money, and change the conversation. It only takes 50 milliseconds for visitors to judge your website. 85% of consumers conduct online research before making a purchase. And 75% […]

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Precision Adds Crisis Expert Mitchell Schwenz to Awarding-Winning Communications Practice

Schwenz is a valuable addition to Precision’s already best-in-class corporate, crisis, and public affairs offerings. Today, Precision announced the addition of seasoned communications professional Mitchell Schwenz as a Senior Vice President in Communications. Mitchell brings more than 12 years of experience engaging global audiences in environments ranging from Capitol Hill to Wall Street, Silicon Valley […]

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Precision Promotes Five Agency Senior Leaders; Adds Mike Spahn As Partner

Precision is pleased to announce that five of the agency’s senior team members were promoted to new leadership roles: Mike Spahn was named a Partner, Precision’s first-ever non-founder Partner; Erin Lindsay and Deirdre Murphy Ramsey were elevated to Managing Directors in Digital and Communications respectively; and Krishana Davis and Katie Tilson were promoted to Directors […]

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How SEIU helped President Biden win with voters of color

The stakes were high for the Service Employees International Union (SEIU) in the 2020 election: Their mission was to mobilize a critical but often ignored voting bloc that had the power to determine the outcome of the U.S. presidential election. That’s when we began our work together. The majority of SEIU’s members—workers in healthcare, the […]

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Precision Wins Digital Agency of the Year at 2021 SABRE Awards

We’re excited to share that Precision was named the Digital Agency of the Year at the 2021 SABRE Awards presented by PRovoke Media! This prestigious award, one of the top in our industry, adds to Precision’s list of recent top agency honors, including: Outstanding Small Agency at the 2020 PRWeek Awards, Public Affairs Agency of […]

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Four ways COVID has changed campaigns forever (and one way it hasn’t)

By Jenn Ridder

2020 rewrote the rule book for campaigns. As the national states director for President Biden’s campaign, I saw first-hand how the pandemic turned once-novel digital organizing tools into a necessity to win, changing the way we campaign forever. In politics, organizing is a given because that’s how candidates and campaigns connect with voters, hear their […]

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Veteran Strategist and Former Obama Campaign Manager, David Plouffe, Joins Precision as Of Counsel

Adding to its roster of distinguished senior strategists and innovators, Precision is announcing that David Plouffe is joining the agency as Of Counsel. Plouffe has led winning campaigns for high-profile politicians and Fortune 500 companies alike with his deep knowledge of politics, government, technology, and philanthropy. At Precision, he will provide high-level strategic counsel to […]

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Landing your story on A1: Tips from a former New York Times journalist

By Ed Wyatt

Tips for maximizing your impact and making yourself a valuable source of ideas for a reporter. In 20 years as a reporter for The New York Times, I received thousands of pitches, many of which, unfortunately, were barely worth the time it took to listen to them. From narrow marketing pushes to wildly off-base angles, […]

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Precision Bolsters Senior Team, Adding Roselyn Igbani, Creative Director and Tim Rice, Director, Strategic Communications

Following a year that featured several big wins in politics, agency-of-the-year recognition, and unprecedented growth across our corporate and nonprofit practices, Precision recruited award-winning designer Roselyn Igbani to serve as the agency’s first creative director, and Tim Rice, former Burson Cohn & Wolfe (BCW) corporate branding and financial services specialist, to serve as a director […]

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